Home Page Analysis
This analysis focuses on analyzing the homepage of case study company Kelston Marketing in Southlake, TX. This analysis evaluates usability, gives competitor analysis, and proposes improvements with written suggestions for a written mockup of the site. Attached is the analysis which you can see here:
Usability Testing
The below multimedia presentation shows an actual usability test conducted for case study company Kelston Marketing in Southlake, TX. The test (a video within the presentation,) identifies primary tasks for the website. The presentation analyzes the results. You can see the usability testing here:
Navigational Analysis
This analysis looks into findability by filtering through the main links on the navigation bar. Seeing how effective each link is by looking at: clarity, relevance, order, and ease of use, the purpose serves to enhance findability. See the article here:
Social Marketing With Rob 